Cold email templates

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Highlights

Today’s AI tool we’re reviewing is Smartlead

• Smartlead automates cold outreach campaigns, boosting sales efficiency with auto-rotating emails and advanced inbox management.

Biggest Moves in GTM

• Sam Altman (finally) gets equity in OpenAI

• Meta’s Llama model goes multimodal

• Google pays $2.7bn to re-hire AI genius who left in 2021

• Salesforce buys another Israeli AI company

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How Smartlead Uses AI

Smartlead leverages AI to automate and scale email campaigns, categorize leads, and track customer engagement.

Problem it Addresses

Sales teams often face bottlenecks in scaling outreach, managing inboxes, and processing large volumes of leads. Legacy systems are time-consuming and ineffective at maintaining high email deliverability while nurturing leads across multiple campaigns.

Solution

Smartlead addresses scaling and efficiency issues in sales outreach through AI automation. By automating lead categorization, email management, and campaign tracking, it ensures higher deliverability and better lead handling.

Key features include:

• Auto-Rotating Mailboxes: Prevents email fatigue and ensures campaigns run smoothly without hitting daily sending limits.

• AI Lead Categorization: Automatically sorts leads based on response sentiment, improving follow-up efficiency.

• Master Inbox Management: Centralizes all lead replies, making it easier for sales teams to track and respond from one place.

Competitors

• Lemlist: Focuses on personalized email outreach with dynamic email sequences and multichannel strategies.

• Mailshake: Offers cold email and sales automation, with a focus on A/B testing and follow-up reminders.

• QuickMail: An email outreach tool known for its deliverability features, email list management, and detailed campaign tracking.

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• Marketing Machine - Learn how to become a better marketer

• Beehiiv - Launch, grow, and monetize your newsletter in 30 days for free

Case Study

Sample Cold Email Template for LinkedIn from Smartlead

Hello, {first name},

I hope you are doing great! 

I have been closely following your work for quite some time now on LinkedIn. I love your work as {job position} at {company name}, and I found your posts and comments extremely informative. 

Given your profession and educational background, I understand our {name of the service/product} would benefit your company. 

{USP and highlights the product/service}

You can visit our website for more info:

{website link}

If this sounds promising, let me know so we can schedule a quick call. 

I look forward to hearing from you! Have a great day!

Regards, 

{sender's name}

See why this email works

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Joey Fiorie

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