Otterly

Otterly helps brands track and optimize their visibility across AI-powered search platforms like ChatGPT, Perplexity, and Google AI Overviews.

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Today’s AI Tool is Otterly


TLDR
Otterly helps brands track and optimize their visibility across AI-powered search platforms like ChatGPT, Perplexity, and Google AI Overviews.

Problem It Addresses
As AI search engines increasingly replace traditional search, brands risk losing visibility and traffic without knowing how they appear in AI-generated answers. Manual monitoring of brand mentions and citations across multiple AI platforms is time-consuming and often incomplete.

Solution
Otterly automates AI search monitoring, giving marketing teams detailed insights into brand mentions, citations, sentiment, and keyword opportunities across leading AI search engines. By integrating these insights, businesses can adapt SEO strategies for the era of generative AI search.

Here’s how it delivers value:

  • Tracks brand mentions, link citations, and sentiment across ChatGPT, Perplexity, Google AI Overviews, Gemini, and Microsoft Copilot.

  • Provides automated keyword and prompt research tailored to conversational AI queries.

  • Delivers weekly reports and measurable visibility improvements without manual tracking.

PRESENTED BY WorkOS

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Today’s Clay Workflow

Clay has released powerful new features that make prospecting faster, smarter, and more precise. Below is a look at the latest updates, from natural language search and competitive ad spend insights to improved ABM targeting, credit transparency, traffic estimates, org chart mapping, and hiring intelligence.

  • Natural Language Search for Companies
    Find companies using plain English descriptions instead of wrestling with complex filters

  • The Org Integration
    Identify prospect managers and understand company hierarchies for strategic multi-threading

  • Adyntel Integration
    Prioritize accounts based on advertising spend across Google, Meta, and LinkedIn

  • Identity Matrix Integration
    Find hashed personal emails and LinkedIn identities from work emails for improved ABM ad targeting

  • Credit Usage Transparency
    Improved visibility into the cost of all downstream dependencies and column reruns

  • Serptat Integration
    Get reliable website traffic estimation using search volume data with consistent results across all domains

  • Enhanced LeadMagic Integration
    Find companies actively hiring with powerful filters for increased accuracy

Not sure how to use Clay yet?

I started a YouTube channel to help you get started.

Clay Tutorial: Part I - Create Personalized Messaging at Scale
Clay Tutorial: Part II - Extract Data from Product Hunt Using Chrome Extension
Clay Tutorial Part III - Clay Webhooks and Power Automate


If you want more Clay credits to start, you can get 3,000 credits with my referral link.

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Today’s Marketing Workflow

Generate ad copy that sells

Generate high-converting ad copy with AdCreative’s proprietary LLM and proven copywriting frameworks.

AdCreative.ai’s Ad Text Generator AI provides unparalleled flexibility by generating ad copies in any tone, language, or style.

See why companies like Reddit, Trip Advisor and AWS have used it to create over 1 billion assets.

(^ Referral Link - thanks for using it 😄 )

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Thanks for Reading

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Joey Fiorie

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