Spotify wrapped features Google’s NotebookLM

GTM w/ AI

Highlights

Today’s AI tool we’re reviewing is Champify

• Champify transforms B2B sales by using AI to track job changes and identify decision-makers, accelerating deal closures and increasing conversion rates.

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Problem Champify Addresses

Sales teams often miss revenue opportunities due to outdated data and a lack of visibility into customer job changes. Missed job transitions result in uncapitalized warm leads.

Solution

Champify uses AI to solve these challenges by turning job transitions into actionable sales insights. It enriches CRM data and highlights high-priority leads for immediate action.

Here’s how Champify delivers results:

• Dynamic Tracking: Identifies former customers and new executives at target accounts to spotlight warm leads.

• AI-Enriched CRM: Keeps CRM data updated by flagging departed contacts and filling gaps with relevant buyer personas.

• Improved Multithreading: Highlights former customers in buying committees, expediting deal closures.

Pricing

• Growth Plan: Starting at $1,250/month, designed for companies with 10,000+ key contacts. Includes the Salesforce package, unlimited users and job changes, and features like ICP qualification, email alerts, and reporting.

• Pro Plan: Starting at $3,000/month, for companies with 40,000+ key contacts. Adds a dedicated Customer Success Manager, Slack alerts, and account scoring to the Growth features.

• Enterprise Plan: Custom pricing for 80,000+ key contacts. Includes all Pro features plus custom automation, calendar contact sync, and quarterly pipeline audits.

Competitors

• UserGems: Tracks past customers to improve lead generation and pipeline growth.

• Salesforce Navigator: Offers CRM insights and networking tools to enhance lead tracking.

• Clay: Provides AI-driven contact enrichment and prospecting insights for B2B sales.

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Case Study

How Clari Sourced Its Largest Deal with Champify

Clari, a leading revenue operations company, leveraged Champify to convert job changes into unparalleled sales opportunities. Within four months, Clari generated over seven figures in pipeline and closed the largest deal in its history.

Here's how Champify made this possible:

• Automated Job Tracking: Champify identified over 10,000 warm contacts who transitioned to new companies, automating the process within their CRM.

• Seamless Integration: Integrated with Salesforce and Groove, Champify reduced reliance on time-intensive tools like Sales Navigator.

• Accelerated Deal Closure: Identified a key customer moving to an enterprise prospect, enabling Clari to act quickly and secure a record-breaking deal.

As Kyle Coleman, SVP of Marketing at Clari, shared, “Champify sourced the biggest new logo deal of all time in Clari’s history.” The tool not only saved time but revolutionized Clari's pipeline generation strategy.

Read Full Case Study

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