Turn Relationships Into Revenue

 
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Today’s AI tool is The Swarm

TLDR

The Swarm is a relationship intelligence platform that helps companies uncover and leverage warm connections across their team and stakeholder networks.

Problem It Addresses

In modern sales, recruiting, and fundraising, relying solely on cold outreach or shallow LinkedIn connections leads to missed opportunities and low conversion rates. Most organizations lack a unified, scalable way to map and activate their collective relationship networks.

Solution

The Swarm offers a platform that combines AI and network data from LinkedIn, email, calendars, and more to reveal warm intros and relationship overlaps. It empowers companies to map, score, and search their extended relationship networks for high-quality leads and trusted contacts.

Here’s how it delivers value:

• AI-Powered Warm Intros: Automatically identifies relationship overlaps (e.g., former colleagues, shared education) and scores connection strength to prioritize outreach.

• Network Aggregation at Scale: Combines connections from team members, advisors, and investors into a centralized, searchable network.

• Multi-Platform Access: Includes a Chrome Extension, SaaS dashboard, Clay integration, and an API—providing flexible ways to engage with the platform.

Today’s Clay Workflow

Personalize outbound to former bosses of recent job movers

Here’s how it works:

• Find people who recently changed jobs

• Find contact information for job movers’ previous bosses 

• Personalize outbound using enriched data from Clay

Not sure how to use Clay yet?

I started a YouTube channel to help you get started.

Clay Tutorial: Part I - Create Personalized Messaging at Scale
Clay Tutorial: Part II - Extract Data from Product Hunt Using Chrome Extension
Clay Tutorial Part III - Clay Webhooks and Power Automate

If you want more Clay credits to start, you can get 3,000 credits with my referral link.

Biggest Moves in AI

Source: The Verge

Source: TechCrunch

Source: Wired

Top Recent Product Hunt Launches

The Clayground

Here’s some interesting ways to use Clay!

Create these unique data points (and more) on customers in your ICP.

Check for free signup availability on product websites → structure by company, signup option (free/paid), and call-to-action language.

Confirm product-led growth (PLG) strategy from website elements → structure by company, PLG indicator (e.g. free trial, usage-based pricing), and CTA type.

Extract ESG commitments from annual reports, sustainability pages, or press releases → structure by company, ESG focus area (E, S, or G), and commitment summary.

Reply with all your Clay questions!

GTM People Moves and Promotions

Big congrats to these people who just got a new gig!

Christopher Barnett who was recently promoted to Head of Revenue at Supered

Peter Stern who was recently hired as Chief Revenue Officer at Eagle Eye

Melissa Wolfe who was recently hired by Persuit as SVP, GTM Strategy and Partnerships

People moves were identified by Clay. Get real-time alerts with prospects in your ideal customer profile using Clay Intent Signals.

Thanks for Reading

Have a great day! If we’re not already connected, reach out to me on LinkedIn!

Joey Fiorie
Founder @ GTM w/ AI
GTM Engineer @ Clay

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