Vector

Contact-based marketing platform that helps businesses identify and engage high-intent buyers throughout the entire sales funnel.

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Today’s AI Tool is Vector


TLDR
Vector is a contact-based marketing platform that helps businesses identify and engage high-intent buyers throughout the entire sales funnel.

Problem It Addresses
Traditional account-based marketing tools often provide only company-level insights, leaving marketers guessing about individual buyer intent and engagement. Additionally, much of the buyer’s research and decision-making happens off-site, which legacy tools fail to capture effectively.

Solution
Vector de-anonymizes website visitors and identifies individual contacts engaging with a company’s digital presence, providing actionable insights about their stage in the buying journey. It also enables the creation of hyper-targeted ad audiences and predictive scoring to optimize marketing and sales efforts.

Here’s how it delivers value:

Reveals contact-level intent both on and off the website to move buyers through the funnel effectively.

Enables highly targeted ad campaigns with improved match rates and return on ad spend.

Integrates seamlessly with tech stacks for actionable insights.accessible within existing workflows.

PRESENTED BY SYNTHFLOW

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Today’s Clay Workflow

Turn website visitors into warm outbound using Clay, RB2B and Lemlist


Here’s how it works:

  • Send de-anonymized website visitor data to Clay automatically

  • Enrich those visitors (and their company) in Clay

  • Use ChatGPT to qualify ICP-fit prospects automatically

  • Send qualified prospects to Lemlist campaigns


Not sure how to use Clay yet?

I started a YouTube channel to help you get started.

Clay Tutorial: Part I - Create Personalized Messaging at Scale
Clay Tutorial: Part II - Extract Data from Product Hunt Using Chrome Extension
Clay Tutorial Part III - Clay Webhooks and Power Automate

Plus here’s a webinar I hosted on how to automate outbound with intent signals


If you want more Clay credits to start, you can get 3,000 credits with my referral link.

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Thanks for Reading

Have a great day! If we’re not already connected, reach out to me on LinkedIn!

Joey Fiorie

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